Key Takeaways
- Apple's WWDC 2023 keynote, held on June 5, 2023, marked the 15th anniversary of the App Store and introduced a wide range of hardware and software updates across its product lines.
- The new MacBook Air 15" features the M2 chip, up to 18 hours of battery life, a 1080p webcam, six speakers, and starts at $1,299 — available immediately after the keynote.
- Mac Studio and Mac Pro received major updates with M2 Max and M2 Ultra chips, with the Mac Studio supporting up to 192 GB unified memory and up to six Pro Display XDRs.
- iOS 17 brings personalized contact posters, live voicemail transcription, a new Journal diary app, a StandBy table-clock mode, and smarter autocorrect and dictation.
- iPadOS 17 adds interactive widgets on the lock screen, Health app support, smarter PDF auto-fill (including scanned documents), and Freeform collaboration improvements.
- macOS Sonoma introduces desktop widgets (including iPhone widgets via Continuity), a gaming mode with reduced Bluetooth latency, a Game Porting Toolkit, and enhanced video conferencing with virtual camera overlays and gesture-triggered effects.
- AirPods gain Adaptive Audio that automatically adjusts to the environment, personalised volume, and a mute/unmute press gesture.
- watchOS 10 redesigns the widget experience via the Digital Crown, adds new watch faces including Snoopy, and expands health tracking with cycling power zones, topographic hiking maps, a Mental Health app, and screen-distance measurement.
- Apple TV gains FaceTime support using the iPhone as a camera, SharePlay, and compatibility with third-party apps such as Zoom and Webex.
- Apple Vision Pro, the new spatial-computing headset, uses eye-tracking and hand gestures instead of a controller, offers 23 million pixels (more than a 4K TV per eye), integrates with Mac as a 4K display, and starts at $3,499 in the USA from 2024.
- 15th anniversary of the App Store
- 2 USB-C and power connection and headphone connection on the left
- 11.5m thick
- 4 colors
- up to 500 nits brightness
- 1080p webcam
- 6 Speakers
- M2 chip
- 18h battery life
- No native HDMI output
- Fanless
- from $ 1,299
- immediately available
- 13" with $ 100 discount for 1,099
- M1 model for 999
- M2 Max
- 25% faster than M1 Max
- M2 Pro
- M2 Ultra (doubled M2 Max)
- max 192 GB unified memory
- faster HDMI 240 MhZ, 8K, max 6 X-Pro displays
- same housing
- from $ 1,999
- expandable
- same housing
- 24 4K camera inputs possible simultaneously
- 8 integrated Thunderbold ports
- 6 expansion slots
- as tower and rack version
- from $ 6,999
- Phone calls
- Personalized contact pictures when you call someone and when sharing contacts
- Customizable analogous to the lockscreen
- Also available for third-party apps
- Live voicemail
- Live transcript, during the recording
- One can then still assume
- takes place offline on the device
- Personalized contact pictures when you call someone and when sharing contacts
- Facetime
- Leaving video messages
- News
- Search filter
- Jump to the first unseen message
- Answer
- Audio message potion
- Checkin function with location sharing function
- Stickers
- Photos can be converted into stickers
- Emojis can be used as stickers
- Effects
- Answers with stickers
- Also in other apps (including third-party providers)
- Airdrop
- NameDrop
- Keeping devices together
- Contact posters are displayed
- Also between iPhone and AppleWatch
- Continuing the transfer via the Internet
- Shareplay
- NameDrop
- Keyboard and dictation function
- Autocorrect is getting smarter - even on a sentence basis
- Dictation function gets smarter
- Journal
- Diary app
- intelligent suggestions
- Suggestions also available via API
- Lockable
- Encrypted
- Standby
- Table clock function
- Customizable
- Widgets
- Siri
- Further functions
- Offline maps
- Pet recognition for people in photos
- Widgets and the lock screen
- Interactive widgets without opening the app
- Lock screen personalization analogous to iPhone customizable
- Live activities
- Several timers at the same time
- Health for iPad - analog iPhone but of course clearer
- PDF
- Auto-fill - also for scanned documents
- Can be edited and shared in the notes app
- Freeform with follow-me function to see who is currently writing something and where
- New screensavers
- Widgets
- Can also be placed on the screen
- iPhone widgets also available via Continuity
- interactive
- Gaming
- Game mode with less Bluetooth delay
- Game porting toolkit
- Video conferencing (virtual cam analog manycam)
- Small and large overlay (green screen function)
- Effects with hand gestures
- Can also be used with third-party apps
- Safari
- Shareable passwords via iCloud keychain
- Profiles
- WebApps analogous to adding to the home screen on iPad + simplified menu and push notifications
- Adaptive audio
- Adapted to the environment
- Personalized volume
- when I speak, the volume is turned down
- Muten and Unmuten with a print
- in hotels - on hotel TVs
- Shareplay
- redesigned settings
- Remote control can be searched for with the iPhone
- Memories as a screensaver
- Facetime is coming to Apple TV - uses the iPhone camera - including Shareplay - also for third-party apps such as Zoom and Webex via API
- Widgets appear by turning the crown upwards
- Adding widgets through Longpress
- World time shows time of day by brightness
- New activity fullscreens
- New dials
- Snoopy
- Changing colors
- Cycling
- Can be connected to Bluetooth sensors
- Powerzones
- Automatic sync with the iPhone
- Hiking
- Display of the last point at which I had network
- Display of the last point at which I can make an emergency call
- Topographic maps (initially in the USA)
- New workout APIs for third-party apps
- Mental Health App
- also on the iPhone
- with tests
- Measuring the time spent in daylight
- Measuring the screen distance
- Developer betas from today
- Public betas from July
- Spatial Computing
- without controller
- with Siri voice control
- Pass Thru and the eyes are visible
- when someone comes close, the eyes are faded in and you can see the others
- Synchronized with the other Apple devices via iCloud
- 3D objects can be received in iMessage
- Works with Magic Keyboard and trackpad
- Mac integrable - 4K giant display
- work together on documents
- Facetime with app sharing and shareplay
- 3D camera
- with Spatial Audio
- Can be paired with Airpods
- Apple TV+ also available
- 3D movies
- Apple Speile with Apple Controller support
- Disney brings Disney+ to Apple Vision Pro
- External battery with cable for your pocket
- 23 million pixels
- More pixels per eye than a 4K TV
- MS Office apps available
- Zoom, Teams, Webex, etc
- iPad and iPhone apps also available
- Unity-based apps run natively
- App store with own and compatible iPhone and iPad apps
- Optic ID identification
- Apps and websites don't see where you're looking
- own environment is also not shared
- over 5,000 patents
- from $ 3,499 in the USA from 2024
Frequently Asked Questions
What new Mac hardware did Apple announce at WWDC 2023?
At WWDC 2023, Apple announced the MacBook Air 15" with the M2 chip starting at $1,299, a refreshed Mac Studio with M2 Max and M2 Ultra chips (starting at $1,999), and a Mac Pro with the M2 Ultra chip starting at $6,999, all featuring the same external housings as their predecessors.
What are the key specs of the new MacBook Air 15"?
The MacBook Air 15" is equipped with the M2 chip, is 11.5 mm thin, fanless, offers up to 500 nits of brightness, a 1080p webcam, six speakers, up to 18 hours of battery life, and is available in four colours starting at $1,299.
What is the new StandBy feature in iOS 17?
StandBy is a new iOS 17 mode that turns the iPhone into a customisable table-clock display when the device is charging horizontally or vertically. It supports widgets, Siri, and various clock faces.
How does Live Voicemail work in iOS 17?
Live Voicemail in iOS 17 transcribes an incoming voicemail in real time directly on the device — completely offline — while the caller is still recording, allowing the user to decide whether to pick up the call.
What improvements does iPadOS 17 bring for PDF handling?
iPadOS 17 introduces automatic form filling for PDFs, including scanned documents, and allows PDFs to be edited and shared directly within the Notes app.
What gaming features does macOS Sonoma introduce?
macOS Sonoma adds a dedicated Game Mode that reduces Bluetooth controller latency and improves audio performance during gameplay, along with a Game Porting Toolkit to help developers bring games to the Mac more easily.
What is Apple Vision Pro and how does it work?
Apple Vision Pro is Apple's spatial-computing headset that operates without a physical controller, relying instead on eye-tracking, hand gestures, and Siri voice control. It features 23 million pixels — more than a 4K TV per eye — integrates with Mac as a virtual 4K display, supports FaceTime, SharePlay, and productivity apps including Microsoft Office, Zoom, and Teams, and is priced from $3,499 in the USA starting in 2024.
What new health and fitness features does watchOS 10 offer?
watchOS 10 adds cycling power-zone tracking connectable to Bluetooth sensors, topographic maps for hiking (initially in the USA) with indicators for the last point of network coverage and emergency-call reach, a Mental Health app with self-assessment tests, and screen-distance measurement to protect eyesight.
How do AirPods' new Adaptive Audio features work?
AirPods' new Adaptive Audio mode automatically blends Active Noise Cancellation and Transparency based on the surrounding environment. It also supports personalised volume adjustment and automatically lowers audio when the wearer starts speaking, with mute and unmute toggled by a single press.
Does Apple Vision Pro support third-party and productivity apps?
Yes, Apple Vision Pro supports Microsoft Office apps, Zoom, Teams, Webex, and existing iPhone and iPad apps, all available through a dedicated App Store. Unity-based apps run natively on the device, and Disney is bringing Disney+ to the platform at launch.
Tools & Resources Mentioned
- iPad – iPadOS 17 features covered in this keynote including interactive widgets, PDF auto-fill, and Freeform updates
- Microsoft 365 – Microsoft Office apps are available on Apple Vision Pro
- Zoom – Available on Apple TV via API and on Apple Vision Pro
- Webex – Available on Apple TV via API and on Apple Vision Pro
- Apple – Manufacturer of all announced products: MacBook Air, Mac Studio, Mac Pro, Vision Pro, AirPods, Apple TV, Apple Watch
